The folks over at Emma recently compiled these six important tips that can drive email marketing success. Email marketing is only dead to those who can’t find…
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Branding Myth: Rebranding to reignite buzz and sales
Branding is established over consistent effort over time in the minds of our consumers. We can recognize a Tiffany box because Tiffany has used that…
What is the first step in social media marketing?
We read and hear a lot about social media. We ourselves are on social media. In my view, the first step for social media marketing…
Understand Your Business Potential & Strategic Priorities
Conduct a SWOT analysis to get started SWOT analysis, or also known as SWOT matrix, is a structured planning method that evaluates the potential of a…
First Step to Social Media Marketing Success
There are many how-to guides out there for social media marketing. Many of those focuses on the execution. How to set up a Facebook account. How…
Case Study: NewCo Air using Personas to secure funding
Every business needs funding. We know that having a good understanding of our target is important. But would you be surprised to learn that having…
8 Tips for Job Fair Success
While job growth may have been reported in recent news, the stability of the economy remains to be a question. For those of us looking…
How To Build A Successful Social Media Strategy
Follow these 7 steps to win in social media Social media is an important piece of any marketing plans today. However, between the evolving platforms and…
How to Build a 1-Page Business Plan
Using the Business Model Canvas as a template You may have a great idea for a business. But a great idea doesn’t automatically mean there is…
Curious Marketeer – a Beginner’s Guide to Strategic Marketing
Through a decade of engaging marketers online, we have seen many marketers start with asking about what is the latest digital marketing fads, and ask how to…